Zoho Campaigns is Zoho’s e-mail marketing platform. Zoho Campaigns is a feature rich e-mail platform combining the standard features (E-mail templates, Drag and Drop E-Mail Building, Contact Management, Scheduling, etc.) With advanced features – Drip Campaigns, Social Media Integration, Event bright Campaigns, Facebook Page Marketing.
Synchronise and Filter
Build custom views to segment your data within CRM and synchronise these with Zoho Campaigns. Target your e-mail Campaigns to a specific audience. Increase effectiveness by identifying precise targets.
Instant Response Tracking
Track inside your CRM how well your E-mail Campaign has performed. See in real time how many E-mails have been delivered, opened, clicked, subscribed.
See which of your Contacts have received a specific Campaign, who has opened or clicked on an e-mail – all within your CRM.
Data Is Up To Date
You do not have to worry about maintaining two sets of customer data. The advanced sync between Zoho CRM and Zoho Campaigns lets you maintain a single, up-to-date version of contact and lead information.
With increased focus on Data Protection and management of Unsubscribes, Email opt-outs get updated too and you do not end up sending emails to people who have unsubscribed from your mailing lists.